Management
Elisabeth DeMarse
President and Chief Executive Officer
Elisabeth DeMarse is President and Chief Executive Officer of TheStreet, Inc. Ms. Marse is an information and media industry veteran with broad experience in the digital information business, traditional media (television, radio, book and magazine publishing) and new media. Her particular expertise is developing new products and brands. She is a financial services industry expert with extensive US and international business experience in financial information and technology. Her 20-year employment history includes positions as CEO, President and Executive Vice President with such prestigious entities as Bloomberg L.P., where she was one of the principal architects of the company's expansion and growth, Hoover's, Inc., and Citibank. Prior to TheStreet, she served at CEO of CreditCards.com, which she created by acquiring the assets of ClickSuccess in Austin, Texas, and Freedom Marketing in Colchester, UK. Previously, Elisabeth was CEO of Ilife.com, which she transformed into Bankrate.com, and engineered the turnaround of the company, driving exponential growth and creating $450 million in shareholder value. Bankrate was acquired for $560M by APAX in 2009; in 2010 Bankrate acquired Creditcards.com. Her broad range of functional expertise includes: management; top-line growth; technology; operations; brand strategy; marketing; new business ventures; deal negotiations; acquisitions; business turnarounds; and innovative new product development. She is recognized for developing and leading high profile businesses and as an industry spokesperson.
A member of The Committee of 200, DeMarse is a cum laude graduate of Wellesley College, and of Harvard Business School, with an emphasis in marketing.
Gregory Barton is Executive Vice President, Business and Legal Affairs, General Counsel and Secretary of TheStreet, Inc. Prior to joining the Company, Mr. Barton was most recently General Counsel and Secretary of Martha Stewart Living Omnimedia, Inc., a position he held from 2007 to 2008. From 2002 to 2007, he served at Ziff Davis Media Inc. as Executive Vice President, Licensing and Legal Affairs, General Counsel and Secretary from 2004 to 2007 and as Executive Vice President, General Counsel and Secretary from 2002 to 2004. Prior to Ziff Davis, Mr. Barton worked for four years as General Counsel and Secretary at Index Development Partners, Inc. (formerly known as Individual Investor Group, Inc.), where he also served as head of Business Development and as CFO, before becoming President of the company in 2001. Previously, he served as General Counsel for three years at Alliance Semiconductor Corporation. Mr. Barton began his career at the law firm of Gibson, Dunn & Crutcher.
Mr. Barton holds a JD magna cum laude from Harvard Law School and a BA summa cum laude from Claremont McKenna College.
Thomas Etergino
Executive Vice President, Chief Financial Officer
Thomas Etergino is Executive Vice President, Chief Financial Officer of TheStreet, Inc. Prior to joining the Company, Mr. Etergino was most recently the Chief Financial Officer since 2006 and the Chief Operating Officer since 2008 of eMusic.com, a paid digital subscription business. Prior to eMusic.com, Mr. Etergino served as Chief Financial Officer and Vice President of Administration of AtriCure, Inc., a medical devices company, from 2005-2006 and from 2003-2005, Mr. Etergino served as Senior Vice President and Chief Financial Officer of LSSi Corp., a data services provider. Previously, Mr. Etergino served as Vice President, Finance of the TechSolutions division of DoubleClick Inc., an internet advertising technology company, from 2002-2003 and served as Corporate Vice President, Chief Accounting Officer and Treasurer of DoubleClick from 1998-2001. Mr. Etergino began his career at the accounting firm Coopers & Lybrand, where he worked between 1988-1996, following which he served as Corporate Finance Manager at Time Warner Inc., a media company.
Mr. Etergino received a B.S. from Washington & Lee University and is a certified public accountant.
An award-winning editor, William Inman has spent more than 20 years in online journalism. At Bloomberg, he created that organization's publishing division including its magazines, e-books, newsletters and custom publishing. He re-launched and ran Bloomberg.com, adding an array of interactive tools and live webcasts on market movers. After Bloomberg, he ran Institutional Investor magazine as Editor in Chief, introducing new digital products in Asia and the US. He is a graduate of Duke University and lives in New York.
James R Freiman
Senior Vice President, Strategy and Business Development
Prior to joining the company in 2009, Mr Freiman was most recently Senior Vice President of Marketing and Advertising Sales at Grandparents.com. From 2002-2007, he served as Vice President of Worldwide Advertising Sales and Business Development at Lavalife Inc, a leading subscription based social media and online dating service. Mr. Freiman spent the previous 14 years in revenue and management roles at leading Media and Online Properties including United Online (Juno Division), Bertelsmann, PolyGram Records (Universal Music) and Young & Rubicam. Mr. Freiman received his BBA in Finance with concentration in International Marketing from The University of Texas in Austin.
Ronni Diamant
Vice President, Human Resources
Joined September 1999. Over 15 years experience in Human Resources. Led the HR department since July 2000 and appointed VP in June 2009. Prior work at Burson-Marsteller, a global Public Relations firm. Graduate of Syracuse University.
Rachelle Zorn
General Manager of the RateWatch Division
Over 16 years of Sales, Sales Management, and Operations experience. Aside from her twelve years with RateWatch she has worked in other professional industries such as: Call Center Services, Payroll/Time & Attendance, and Healthcare. Graduate of the University of Wisconsin.

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